I would say that the lower socal groups below C1 would more be interested in The Red Book, as not many higher social groups would maybe appreciate thrillers as much. The Red Book would probably appeal to thriller fans more than say rom com fans. This means we are able to appeal to a certain target audience easily. For example The Sixth Sense is a psychological thriller.
We could get thriller fans to tell us what they like about the film, then we could incoorparate that into our production. Because we don't have characters in The Red Book people can allow their imagination to give the shadows a personality. To make the prodcution appeal to both genders, we would need maybe a couple of deaths both male and female. In thriller's there is normally a death, which relates back to the point about souls. The film would be a national film which mean there would be a variety of different thriller fans. I would say people don't need to follow a religion to enjoy The Red Book, it appeals to most religions. To do this we could have different characters who are comminting the crimes who have different beliefs. This would allow us to show that religions have different beliefs when it comes to peoples souls. The Red Book isn't one of these films where there is named brands or hasn't got expensive houses or anything like that. The Red Book is set in any average household which means it makes it more scary as more people will be able to relate to it. Using an average household etc means people feel like they are apart of the story instead of wishing they lived in a big house.
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